Abstract

The objectives of the research were to find out the distributionchannels of the staple food, namely the commodity of rice, and to analyze the cost, margin, and income from each marketing agent related to the ricedistribution in Tapin Regency. The data were collected by conducting directinterviews with the players or the marketing agents getting involved in the food distribution. There were six distribution channels of rice, in which the role of LUEP was notably dominant. The biggest margin occurred betweenwholesalers and local retailers. Likewise, the biggest income was received bylocal retailers.